Let’s Talk Contractor Pricing Strategies What is your pricing sweet spot? This is a fast moving target presently. Prices are going up for a bunch of reasons so this is really important right now. Are you tracking your jobs to know your costs? Very few builders are, but, I will let you in on a […]
Sales 101
Meeting with Clients – First Impressions
“If you do what you’ve always done, you’ll get what you’ve always gotten.” – Tony Robbins Are your Ducks in a Row? Preparing for the first meeting involves a bit of research and preparation. Will you walk up the driveway empty handed? Will you have a big box of product samples like a Kirby vacuum salesman? Do […]
Qualifying Potential Customers for your Construction Business
“We Plan to Get 10 Estimates–Can you come by at 5?’” Qualifying Potential Customers–What is that? Your average builder goes with the flow. Potential customer calls, you get their name, address, a time to meet and you go. Why on earth would you want to complicate the situation? This is your chance to get in […]
How To Find the Right Leads for your Contracting Company
A wise businessman shared his secret of success with me: “Do one thing better than anybody else–and keep doing it!” I didn’t listen to him–I became a contractor. Contracting is a multi-faceted job. You will be a Marketing Manager, Salesman, Project Manager, Tradesman, Teacher, Errand Boy, Bookkeeper, Accountant, CEO, Controller and Business Strategist all […]